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PluginIndia Electric Vehicles

Maruti's anti EV & anti India policy : Keep selling pollution cars

8/4/2021

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By Kamlesh & Abhishek
In this video and blog we dissect the article from AutoCarIndia which shows how Maruti is playing the delay EV game by not launching even a single electric car even in 2021. We also talk about how the pollution vehicle media plays along and does not hold the car industry accountable.
Video : Maruti's anti India policy - Keep selling pollution cars

There are very few updates or quotes in the pollution vehicle media world about Electric Cars from Maruti. And whenever we do see some articles, we get pissed off. As they are terrible. According to the article from AutoCarIndia, Shashank Srivastava, executive director - marketing and sales, Maruti Suzuki, doesn’t see a case for introducing an EV yet.

Pollution Vehicle Media are essentially PR Agencies for Car industry 
The first thing we want you to notice is how the media - the likes of AutoCarIndia are just being PR to the pollution par industry. They are essentially press release houses. 
"Hey Mr or Mrs Maruti corporate suit, What would you like to tell the Indian public about Electric Cars? Oh! You would like to tell them that Petrol, Diesel, CNG cars are the best for India? 
Okay! We will print that in the story."

There you have it, that is the sorry state of affairs of Indian vehicle media houses. 
Hey AutocarIndia, your job is to hold the car industry accountable, to fact check them and be their watchdog. That is the job of responsible media, you are just repeating what they tell you. Essentially being a PR to the pollution car industry. 
Did they ask about how a giant company like Maruti can do their bit to help solve India’s horrible air pollution problem? Or did they ask about how Maruti is contributing to India’s huge oil import bill? Of course AutocarIndia does not talk about all that. This giant mess of a problem is swept under the carpet. 

Hybrids wont work for India
Mr Srivastava says the goal of electrification is via Hybrid cars and the government needs to support hybrids. He does not talk about how hybrid systems are even more expensive as you have two drivetrains, an ICE as well as an EV system. Not to mention as a consumer, you will need to maintain two drivetrains. Regarding government support for Hybrids, why should the government subsidize a car like the Maruti Ciaz - hybrid (hand movement). These so-called mild hybrid systems use a tiny electric motor to give a small boost during acceleration. On top of that, these terrible oil guzzling cars from Maruti continue to offer single digit abysmally low mileage numbers. Why should the government support these cars?
We know why this guy is asking for more subsidies for these so called hybrid cars. The holy grail for all corporate types - eternal growth. He wants to use public money to sell more of his pollution cars and make more profits. It’s simple. 

Affordable Electric Vehicles can be manufactured today. Maruti chooses not to sell them.
Mr Srivastava also said that Electric Vehicle drivetrains are expensive and costs need to go down before Maruti can think about launching electric cars. That is complete nonsense. Car companies like Maruti offer petrol cars costing more than 12 lakh Rupees. For example the - Maruti Ciaz 1.5 K15 Alpha AT costs Rs 12.66 Lakhs. The electric car industry already has a very successful product, the Tata Nexon EV very close to that price range. Also we have startups like Strom who are soon launching a Rs 5 lakh electric car which goes 200 km. 
If Tata can do it, don’t you think Maruti can create an electric car for the Indian market? They have thousands of crores of Rupees and don't tell me they cannot invest some of that in RnD for an Electric car? 

Electric Vehicles even in small numbers make a difference
Then Mr Srivastava says - "You can’t make a definitive change to the environment without actually having a large-scale project of EV's". More corporate BS from corporate suits. 
Consider this - Mahindra Electric released some statistics in 2020. Mahindra Electric’s vehicles had completed 250 million km oil and emission fee transportation which saved 25,000 metric tons of CO2. Now this is the kind of impact a company like Mahindra had, even with half hearted efforts towards electric mobility. To be honest Mahindra were more focussed on selling their XUV, KUV, TUV’s. When Maruti says that EV's won’t benefit the environment and India, that is totally is absurd. Every one of us using EV's are contributing towards greener and cleaner India. More excuses from Maruti really.

The Real Reason why Maruti chooses not to launch an Electric Car
Essentially Maruti does not want to launch electric cars because, if they do, electric cars will get very popular as they are extremely reliable and will save you insane amounts of money as seen from our Real Life EV Stories. But these savings that you and I will benefit from are not good for the likes of Maruti is it? With Electric cars, Maruti will earn less money at their dealerships and they don't want that. Also Maruti has a best friend - the oil lobby, who won't be happy if you and I switch to EVs. Just consider this, an average petrol car consumes around 10,000 liters of oil in its lifetime. By switching to an EV, you and i don't give that money to the oil companies. They won’t like that.

Guys, that is the reality. 
That is why Maruti does not WANT to launch an Electric car. 
If they don't provide a single EV option in the market, there is no EV awareness happening, if there is no EV awareness then there will not be demand and thus they can continue to justify selling their awful pollution causing oil guzzling cars. This delay EV movement is one big giant scam from all the major Auto manufacturers. 
It's upto you to stop buying cars from companies like Maruti, who do not have India’s well being as their priority. Their priority is to only line themselves with dirty money.

Imagine this situation at Maruti.
You sell around 15 to 18 lakh oil guzzling vehicles each year. All of these cars consume thousands of liters of oil each year which burdens India’s economy and your position is 
“We will keep selling pollution cars. In fact we are corporates, we need to grow, so we will sell more of them and you can shut the f#$$ up”

This is unacceptable. A giant company like Maruti should do everything they can to help India by launching Electric cars. Not offering even a single EV option in 2021 is unforgivable. This attitude exactly breeds contempt. India has limited resources and we import all our oil from countries that don't even like us. And companies like Maruti don’t care.

Guys, Our relationship with Maruti is forever finished. We will never ever get a Maruti car. I’m done with this dinosaur. Even you should not be okay with this. No one should be okay with this. If you own a Maruti car or plan to buy one, think deeply about this. 

It's time to stay away from such an evil corporation and shame on the media for running with the anti EV bogus narrative.
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