This remarkable response inspired the company to extend the special introductory pricing to an additional 10,000 customers, who too went ahead and booked their favorite electric hatch in no time. With 20K+ bookings, the Tiago.ev has charmed the country with its exciting, effortless, eco-friendly and premium EV drive experience.
Commenting on the love and faith showered by its customers on the Tiago.ev, Mr. Vivek Srivatsa, Head, Marketing, Sales and Service Strategy, Tata Passenger Electric Mobility Ltd. said, "The launch of the Tiago.ev was aimed at accelerating the adoption of EVs by democratizing the Indian EV market and we are happy to announce that we are on the right path with this product, with cars retailed across 133 cities on the back of a robust sales network. The sheer trust in this brand has led to the success we are celebrating today. With a 38.6% growth YoY in EVs (as of January 2023), we remain committed to our vision of providing customers with the best, helping make EVs accessible to all.
"Furthermore, we would also like to extend our gratitude to the channel partners across the country who are helping us in our journey and realizing the dream of India evolving to electric"
The Tiago.ev is a fun electric trendsetter, a segment first disruptor which offers premium, safety and technology features, eco-friendly footprint, spirited performance, all made even more desirable with the added advantage of a low cost of ownership. It is the first in its segment to offer best-in-class connected features as standard across all trims, that are usually offered in more premium cars. To know more about the Tiago.ev, customers can visit or visit nearest dealership.
Will we see more than 20,000 Tiago.ev's by the end of the year on our roads? From our contacts, the production bottlenecks have been solved and deliveries will happen all over India.
This car is a game changer and we are very excited to see how the car performs and how owners react to them! Looking forward to creating lots of fun filled owner stories!